2M Paysage

2M Création Paysage is a landscaper based in Toutlemonde, near Cholet. Concrete, careful craftsmanship — but an image that didn't yet convey the quality of the work. It needed a brand as sharp as its projects.

I created the complete identity: positioning, logo, visual world and variations. I designed the brand's website, and defined the Instagram content strategy with publishing templates — so 2M stays consistent everywhere, from web to social, effortlessly day to day.